HP ENVY 360

citizen360_hp_boatjump.jpg
 
 

HP commissioned a 360 video campaign to promote their new range of convertible laptops through Flare @ AMVBBDO. I wrote a campaign based around three 360 lifestyle films following three digital nomads - a Travel Blogger , a globetrotting Hotelier and an Agent for Graffiti Artists and DJs, demonstrating the laptop enabling their lifestyles and businesses.

Shot in Nicaragua, Indonesia, Hong Kong and Tuscany with a small crew, delivering three versions of each film for an integrated global campaign across social media and headsets and tablets in retail spaces.

 
 

DICKIE, HOTELIER. NICARAGUA & TUSCANY

SHARON, TRAVEL BLOGGER. INDONESIA

LOU, AGENT FOR DJ’S & STREET ARTISTS. HONG KONG